Guest blog - My experience receiving my first bra
Bra Fitting

Guest blog - My experience receiving my first bra

The last thing I remember about my eleventh birthday party is crying in my bedroom next to a crumpled pile of tissue paper. I don't remember what I ate, what friends attended, or what I wore. The...
Must-Have Gifts for the Holiday Season!
Bra Fitting

Must-Have Gifts for the Holiday Season!

This month let me introduce you to some of our amazing Linea Intima staff who love lingerie just as much as I do! They share their favourite gift ideas just in time for the holiday season. Linea ...
9 to 5 Lingerie Business Tips
Advice

9 to 5 Lingerie Business Tips

One of the questions we ask our customers during a bra-fitting is what their wardrobe needs are for their job. It’s hard enough to get up every morning and figure out what to wear to work. You want...
The Bra-Fitting Debate
Advice

The Bra-Fitting Debate

While visiting New York City to attend Curves, the large lingerie buyers market, I was invited to attend a very informal, but elegant, cocktail party at Chantelle’s Head Office on Madison Avenue. T...
Want to Feel More Powerful?
Advice

Want to Feel More Powerful?

I've always known that standing straight is good for you. It is good for your posture, better for your back and of course, helps boost your confidence. A recent study by Amy C.J. Cuddy, a social ps...
Seamless Bras
Advice

Seamless Bras

The majority of women who come into our stores, want a seamless bra and are adamant that it’s the only style of bra to wear. Why? They always tell me “they don’t want the bra to show”. (Very few wo...
Back Fat Dilemma
Advice

Back Fat Dilemma

It’s interesting - the first thing many women look at when trying on a new bra is their back – to see if they can see any ‘back fat’. It makes me wonder if they’re buying the bra for breast support...
Special Occasion Lingerie Words of Wisdom
Advice

Special Occasion Lingerie Words of Wisdom

I went to a gorgeous wedding recently - everything was beautiful - the bride, the wedding party, the music and the flowers. I thoroughly enjoyed myself, danced up a storm and the food was heavenly ...
Did your mother tell you to stand straight?
Advice

Did your mother tell you to stand straight?

Mine did – she reminded me at every opportunity (and still does…) Turns out a CNN study agrees with my mother. The study shows how powerful good posture (standing straight and not slouching ) can b...